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Recommender systems in e-commerce

by: Ben J Schafer, Joseph A Konstan, John Riedi
(1999), pp. 158-166.


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Recommender systems are changing from novelties used by a few E-commerce sites, to serious business tools that are re-shaping the world of E-commerce. Many of the largest commerce Web sites are already using recommender systems to help their customers find products to purchase. A recommender system learns from a customer and recommends products that she will find most valuable from among the available products. In this paper we present an explanation of how recommender systems help E-commerce...


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